Simplifying Irish Business, One System at a Time

We're passionate about helping Irish small business owners reclaim their time through smart automation.

Our Story

Our Story

Simplify Local was born from a simple observation: Irish small business owners were spending more time on admin than on their actual craft.

Founded in Mullingar by a team with many years of experience in both technology and small business operations, we noticed a pattern. Whether it was personal trainers playing phone tag, barbers managing bookings in notebooks, or dog groomers tracking vaccinations on paper scraps – the story was the same.

We realized that while complex enterprise solutions existed, they were often over-engineered and over-priced for local businesses. What was missing was simple, affordable automation designed specifically for the Irish market.

Today, we've helped many Irish businesses automate their operations, reclaiming thousands of hours and significantly boosting their revenue.

Irish Business Growth

Our Mission & Values

The principles that guide everything we do

Local Understanding

We're Irish, we understand Irish business culture, and we build solutions that work for the Irish market specifically.

Simplicity First

Complex systems create more work. We believe in elegant, simple solutions that just work without the learning curve.

Irish Support

When you need help, you'll talk to someone in Ireland who understands your business and can solve your problem quickly.

Results-Driven

We measure success by the hours we save you and the revenue we help you generate, not just by systems we install.

Meet Our Team

The people behind Simplify Local

Dean McCauley

Founder & Automation Specialist

David Ojo

Founder & Automation Specialist

Why Choose Simplify Local?

What makes us different from other automation providers

With Simplify Local

  • Irish-based support and understanding
  • Industry-specific solutions
  • Transparent, all-inclusive pricing
  • Ongoing training included
  • No long-term contracts required

With Others

  • Overseas support with timezone issues
  • One-size-fits-all solutions
  • Hidden fees and add-ons
  • Extra charges for training
  • Annual contracts and lock-ins

Partner with a Team That Understands Irish Business

Let's discuss how we can simplify your operations and help you focus on what you do best.

Get in Touch